Is Samsung Google’s Real Rival, Not Apple? Can Pixel Become the Go-To Android Phone?

Google’s New Plans to Step Up Its Pixel Game

Google has made a big push to improve its Pixel 8 Pro in recent years. The phone looks great and offers a cleaner software experience, and it’s cheaper than Samsung’s most premium flagship. Despite this, Google is still struggling to make the Pixel the default Android flagship.

From Google’s point of view, the company’s biggest mistake was not trying as hard from the very beginning. The user’s perspective, however, focuses on the current state of the Pixel, revealing some crucial aspects that don’t live up to the $1,000 starting price of the Pixel 8 Pro.

One major issue with the Pixel is Google’s in-house Tensor chip, which is still a big weakness compared to competitors. The efficiency of the Tensor SoC is lacking, affecting the phone’s battery life and performance. Additionally, the Pixel’s camera is no longer considered the best in the business. The phone has also had a history of bugs, leaving users with some concerns about reliability.

Google’s main competitor in the Android world is Samsung, which holds a tight grip on the market and is often considered the default Android phone. Despite Google’s efforts to compete with Samsung and Apple, the Galaxy S23 series remains the go-to choice for many people, especially in the US. This is a real-world advantage that Google will have a hard time overcoming.

In order to challenge Samsung’s image as the de facto Android phone, Google might need to reconsider its approach. This could mean keeping prices in check, switching Tensor production to Qualcomm, and focusing on making the Pixel the most stable Android phone in the world.

Looking ahead to 2024, Google faces competition from upcoming flagship phones, particularly the OnePlus 12. While the Pixel 8 Pro may not be the outright best flagship, it’s important to keep an eye on the OnePlus 12 as a potential challenger to Samsung’s dominance.

Despite Google’s current position, there is still hope for the company to improve the Pixel. By addressing the issues with the Pixel’s performance, battery life, and camera, Google could position itself as a serious contender in the Android market. It remains to be seen whether the Pixel can rise to the challenge and compete with the likes of Samsung and OnePlus in the years to come.