Google’s Preemptive 2024 Election Move: Limiting AI-Generated Election Queries
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Google Takes Steps to Safeguard Platforms Ahead of 2024 Elections
Google has announced a plan to protect its platforms in preparation for the 2024 elections, including the highly anticipated U.S. presidential election. The tech giant’s main focus is on limiting election-related queries on its generative AI tools, Bard and SGE, to combat misinformation.
In the past, big tech companies have struggled to combat misinformation during election years. With primary races and independent efforts already underway, Google hopes to increase transparency and limit misinformation. The company plans to implement steps such as advertising disclosures and content labels, with the most significant being the restriction of election-related queries on its AI tools.
The changes will be effective early next year, although the specific types of restricted queries were not specified by Google. The company emphasized proceeding with caution concerning election-related uses in 2024. This plan, while somewhat vague, is seen as an industry-leading step to combat the spread of misinformation in elections through generative AI.
In addition to these measures, YouTube creators will soon be required to disclose the use of altered or synthetic content in their videos. Google also aims to provide information about elections from reliable sources across its various apps and services, including Search, News, YouTube, Maps, and Ads.
Furthermore, Google is committed to offering thorough cybersecurity protections to political campaigns through its Advanced Protection Program.
It is expected that more big tech companies will follow suit and announce plans to increase transparency and fight misinformation as critical elections approach. Google’s proactive approach serves as a significant step towards ensuring the integrity of the electoral process in the digital age.